As part of the 49th International Trade and Business fair, which is visited by about 120.000 people, we created, planned, and set up an exhibition space for the company Petrol d.d. The main challenge of the design for the exhibition space was a comprehensive and well-rounded presentation of the range of services and products of Petrol in an exhibition space of 120 m2 with the following segments:
A well-rounded presentation of Petrol’s entire range of products in one place
"Energy solutions"
"Energy products and the Petrol Club payment card"
"Converting vehicles for autogas (LPG)"
"Oils and lubricantes"
"Tyres"
A well-rounded exhibition space divided into 2 parts
Considering the wide range of products and services, the exhibition space was divided into 2 comprehensive parts, which included the segments “On the Road” and “Energy Solutions”. While making their way through the exhibition space, the visitors could view the entire range of products and assure themselves of the quality and variety of the range, and the favourable financing options, which were presented with the help of Petrol’s consultants.
Prominent, attractive, and modern spatial arrangement
A logical, attractive and modern spatial arrangement was our main guideline when designing the exhibition space at the International Trade and Business fair in Celje. The main segments of the wide range of products and services of Petrol were upgraded with noticeable graphics to provide the visitors with a modern and pleasant experience. The visit to the space was concluded with a participation in a prize contest or in the form of actual inquiries.
A good turnout for the exhibition space and inquiries received
Petrol’s exhibition space had a great attendance and effective communication, which was clear from the large amount of inquiries received during, and also after the end of the fair.
The exhibition space received an award for a comprehensive presentation of Petrol’s activity, which reflected the group’s motto: Energy for Life.